• Unknown Mami

Client

CLIF Kid

Objective

Inspire parents to value the importance of their child’s playtime during the school year, fueled by CLIF Kid’s organic and nutritious snacks.

Solution

Blog Program, Instagram Program, House Party, Twitter Party, Clever Boosts, Content Amplification, Content Seeding, Content Syndication

Going back to school means early starts, packed lunches, and long periods of sitting at a desk. For the energetic CLIF Kid program, CLEVER curated a striking parenting-driven lineup of over 600 influencers. The impressive roster shared personal and poignant playtime moments on their blogs emphasizing how important it is to keep kids active outside of the classroom. Stunning Instagram images and CLIF Kid’s branded video content amplified across Twitter and Facebook positioned CLIF Kid as any parent’s go-to fall snack.

In addition to 565.5 million impressions, other program highlights include:

  • 3X increased purchase intent & brand love
  • Garnered 79K engagements on Instagram — a 4.1% engagement rate!
  • 301K+ video views of CLIF Kid video
Honeygirl's World
PennyWiseMama
By Jen Rose
158K Engagements
6.7K Clicks to Brand Content
565.5M Impressions

Work With Us.

Let’s get creative. Let’s launch influencer programs no one’s ever thought of before. 
Let’s take “trending” to the next level. We’re in the business of building great content that’s 
shared far and wide.

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